Financial Officer States Disney Agreement Means Customers Will Not Have to "Shell Out Twice" for Material

Financial Officer States Disney Agreement Means Customers Will Not Have to "Shell Out Twice" for Material
Jessica Fischer from Charter Communications

In the wake of the Charter Communications and Disney alliance in establishing a new industry standard for pay TV with their Spectrum deal, it is anticipated that streaming material will be included more in cable packages and linear TV channels with less demand will be eliminated.

At the UBS Global Media and Communications Conference, which was broadcast on the web on Tuesday, Jessica Fischer, CFO of Charter Communications, declared that they refuse to have their consumers pay twice for content. The Spectrum agreement with Disney recently concluded, which included the addition of Disney+ to Charter's basic pay TV package, helping to bring the firm's vision of a combination of live TV and streaming services to life.

Disney agreed to remove Freeform, Nat Geo Wild, FXX, Disney Junior, Disney XD, and other channels from Charter Spectrum's lineups in a landmark agreement. Fischer asserted that the purpose was to incorporate streaming services into the cable bundle and revamp the linear TV industry to concentrate on popular content.

At the investors conference, she explained that pushing value back into the bundle, such as an SVOD service, can create value from a consumer point of view. Additionally, the idea of a smaller bundle with only the content that customers desire at a price they can afford, also creates value.

To prevent double-dipping, Charter is limiting the capacity of content creators to get remuneration from Charter for channels and billing cable subscribers for the same entertainment material.

Fischer was firm in his belief that if a programmer is supplying their material to people directly and customers are paying for it in a linear fashion, then that direct-to-consumer service should be included in the bundle.

Charter and Comcast, two major cable providers, recently developed their Xumo product in order to bounce back from losing market share to streamers. This Xumo interface, which is constructed on Comcast's Entertainment OS platform, combines pay TV with its service, blending live TV into the product.

Xumo is a service that prominently features apps on its home page, tailored to the specific subscriptions of the user. Fischer highlighted the fact that Xumo offers access to a wide range of existing cable and streaming services.

At the UBS conference, Fischer stated that no matter how the users prefer to access content, they will have the ability to do it in a simplified manner, and have the possibility of doing so across both video and direct-to-consumer platforms in a single space.

Fischer alerted that, after the Disney carriage controversy and rate increases, Charter was probably going to experience a decrease in its broadband customers in the fourth quarter. "November has been a bit difficult as well. So, I can attest that it's probably going to lead to negative internet net adds in Q4. But I'd like to make it clear that this is only temporary," she stated.

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Robert Brooksby

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